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Built To Last Successful Habits Of Visionary Companies
by Jim Collins, Jerry I Porras (Author),
Random House Inc (Publisher)
Product Specifications
Book Description
"This is not a book about charismatic visionary leaders. It is not about
visionary product concepts or visionary products or visionary market insights.
Nor is it about just having a corporate vision. This is a book about something
far more important, enduring, and substantial. This is a book about visionary
companies." So write Jim Collins and Jerry Porras in this groundbreaking book
that shatters myths, provides new insights, and gives practical guidance to
those who would like to build landmark companies that stand the test of time.
Drawing upon a six-year research project at the Stanford University Graduate
School of Business, Collins and Porras took eighteen
Book Specifications
ISBN-13 9781844135844
Language English
Binding Hard Bound
Publisher Random House Inc
Publishing Date 2005
Product Edition 1