Built to Last: Successful Habits of Visionary Companies
Built to Last: Successful Habits of Visionary Companies
by Jim Collins
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Book Summary
-This is not a book about charismatic visionary leaders. It is not about
visionary product concepts or visionary products or visionary market insights.
Nor is it about just having a corporate vision. This is a book about something
far more important, enduring, and substantial. This is a book about visionary
companies.- So write Jim Collins and Jerry Porras in this groundbreaking book
that shatters myths, provides new insights, and gives practical guidance to
those who would like to build landmark companies that stand the test of time.
Drawing upon a six-year research project at the Stanford University Graduate
School of Business, Collins and Porras took eighteen truly
ISBN-13
9780060566104
Language
English
Binding
Hardcover
Publisher
HarperBusiness
Publishing Date
2004-11-01
Built to Last: Successful Habits of Visionary Companies
-This is not a book about charismatic visionary leaders. It is not about
visionary product concepts or visionary products or visionary market insights.
Nor is it about just having a corporate vision. This is a book about something
far more important, enduring, and substantial. This is a book about visionary
companies.- So write Jim Collins and Jerry Porras in this groundbreaking book
that shatters myths, provides new insights, and gives practical guidance to
those who would like to build landmark companies that stand the test of time.
Drawing upon a six-year research project at the Stanford University Graduate
School of Business, Collins and Porras took eighteen truly