About the Book: Booming Brands: Inspiring Journeys of 11 'Made in India Brands
(Volume 2)
A FUN AND INFORMATIVE READ ABOUT 11 'MADE IN INDIA BRANDS
What prompted Yashish Dahiya to set up PolicyBazaar, upending the logic of
Indias insurance industry? Why did the American duo Greg Moran and David Back
choose India to set up Zoomcar, their self-drive car rental business? How did
BigBasket go on to become Indias largest online supermarket? What prompted Rohan
Mirchandani leave America and create the Greek yoghurt brand Epigamia in India?
Whats the story behind three IIT Kanpur graduates, Ankush Sachdeva, Farid Ahsan
and Bhanu Pratap Singh, developing Indias largest vernacular