The nine core strategies that will help companies keep customers, attract
quality talent, generate revenue, and improve the communities around them, all
in the face of new disruptive forces.
Beyond Great will give readers everywhere the strategies they need to navigate a
daunting new era of technological, economic, and social change. Supported by
years of research and hands-on consulting practice, it will present a
comprehensive framework for building a high performing, adaptive, and socially
responsible global company.
The book begins by taking an incisive look at the disruptive forces transforming
globalization, including economic nationalism; the boom in data flows and
digital commerce; the rise of China; heightened public