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The Art of Social Enterprise: Business as if People Mattered
by Carl Frankel, Allen Bromberger (Author),
New Society Publishers (Publisher)
Product Specifications
Book Description
The current business-for-profit model rewards short-term thinking, narrow
self-interest, and a social-and-environmental-costs-be-damned attitude.
Nonprofits, while more focused on the greater good, tend to be inherently
resource-challenged and rely on increasingly scarce grants and donations to
sustain their existence. Social enterprise is an exciting, blended model driven
by the desire to create positive change through entrepreneurial activities.
"The Art of Social Enterprise" is a practical guide that supplies everything you
need to know about the mechanics of social entrepreneurship including:
Startup--envisioning and manifesting intentionStrategic planning--balancing
social and monetary valueMaintaining an even keel despite the inevitable
challenges associated with being an entrepreneur
This valuable resource also provides an unparalleled legal perspective to
Book Specifications
ISBN-13 9780865717305
Language English
Binding Paper Back
Publisher New Society Publishers
Publishing Date 2013-06-01
Total Pages 288