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Approaches to Media: A Reader
by Chris Newbold, Oliver Boyd-Barrett (Author),
Bloomsbury Academic India (Publisher)
Product Specifications
Book Description
About the Book: Approaches to Media: A Reader
This book is one of a series of five Readers which provide a comprehensive
series of resources for media studies courses. This volume illustrates and
exemplifies the variety of ways in which the mass media have been researched
over the past fifty or more years. It provides extracts from seminal works and
relates them to developments in the field as a whole and to later works. The
volume identifies the major divisions within the field, including mass society
theory, the media effects tradition, political economy, the public sphere, media
occupations and professionals, cultural hegemony, feminism and new audience
research.
Book Specifications
ISBN-13 9789393715807
Language English
Binding Paper Back
Publisher Bloomsbury Academic India
Publishing Date 2022-06-18
Total Pages 576