About the Book: 100 Great Marketing Ideas
Marketing moves fast—competitors come up with new ideas to steal your business
every day, so you need to stay ahead of the game. This book can help! Written in
an engaging and lively manner, it gives you 100 ideas from real companies, ideas
that have been tried and tested.The ideas are thought-provoking and adaptable to
most businesses—some are no-brainers which are often under-used, while others
are subtle and surprising. Whether you are running a small business of your own,
working in marketing for a big company, or advising others, this book will be an
invaluable addition to your briefcase.
About